In the first article, “Will Artificial Intelligence Replace Lawyers? Myth, Reality, and the Limits of the Legal Profession,” we explored a fundamental question: can artificial intelligence replace lawyers? We examined real-world cases, legal challenges, copyright issues, and emerging regulatory frameworks.
The conclusion was straightforward: no, but AI is already transforming the profession from within.
Now, let’s discuss how the legal landscape continues to evolve.
- Deepfakes and a New Reality for Business
Just a few years ago, most fake photos and videos could be identified relatively easily. Today, generative AI models create content so realistic that even professionals sometimes struggle to distinguish authentic materials from fabricated ones.
This creates entirely new risks, including fraud, reputational attacks, market manipulation, intellectual property infringement, and disinformation.
As a result, legislators around the world are gradually introducing transparency requirements for AI-generated content and imposing obligations to label certain categories of materials created using artificial intelligence.
- New Legal Professions Are Already Emerging
Just as the introduction of GDPR created demand for Data Protection Officer, artificial intelligence is generating an entirely new market for legal services.
Today, employers increasingly seek professionals such as AI Compliance Officer, AI Governance Counsel, AI Risk Managers, AI Regulatory Specialists, EU AI Act Compliance Consultants, and lawyers specializing in copyright protection for AI-generated content.
Paradoxically, the more companies adopt artificial intelligence, the more legal expertise they require.
- Which Lawyers Risk Losing Their Competitive Advantage?
Automation primarily affects repetitive and standardized tasks, including legal research, review of standard documents, preparation of template agreements, preliminary legal opinions, and compilation of regulatory materials.
At the same time, the value of professionals working with complex international structures, cross-border taxation, mergers and acquisitions (M&A), litigation, corporate disputes, and strategic legal advisory services continues to increase.
Today, clients are increasingly paying not for the document itself.
They are paying for expertise, judgment, risk assessment, and the ability to identify solutions that take into account both legal and commercial consequences.






